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International Journal of Innovation and Applied Studies
ISSN: 2028-9324     CODEN: IJIABO     OCLC Number: 828807274     ZDB-ID: 2703985-7
 
 
Vendredi 29 Mars 2024

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  IJIAS est indexée dans EBSCO, ResearchGate, ProQuest, Chemical Abstracts Service, Index Copernicus, IET Inspec Direct, Ulrichs Web, Google Scholar, CAS Abstracts, J-Gate, UDL Library, CiteSeerX, WorldCat, Scirus, Research Bible et getCited, etc.  
 
 
 

Maysoon Mohamed Qutp


Personal

Name Maysoon Mohamed Qutp
Affiliation Professor of Design, Dean of the faculty of Applied Arts, Department of Advertising, Helwan University, Faculty of Applied Arts, Giza, Cairo, Egypt

Documents: 1

Document title Date Issue
The strategy of design thinking and its role in enhancing the competitive advantage of advertising organizations
[ إستراتيجية التفكير التصميمي ودورها في تعزيز الميزة التنافسية للمؤسسات الإعلانية ]

Author(s): Maysoon Mohamed Qutp, Samar Hany Abu Donia, and Eman El-Mohamedy El-Sayed
Show abstract   Full Text
2019 27 (1) , pp. 146-164