[ Sources d'information, capacité d'absorption et innovation au sein des PME de la région du Souss-Massa-Darâa au Maroc ]
Volume 8, Issue 2, September 2014, Pages 468–481
Nour-Eddine SOUSSI1 and Soumiya MEKKAOUI2
1 Sciences de gestion, École Nationale de Commerce et Gestion ENCG,Université IBN ZOHR, Agadir, Morocco
2 Sciences de gestion, École Nationale de Commerce et Gestion ENCG,Université IBN ZOHR, Agadir, Morocco
Original language: French
Copyright © 2014 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Our research aims to explore the relationship between information sources, absorptive capacity and innovation in a sample of Moroccan SMEs in the region of Souss-Massa-Draa. Indeed, we searched through an empirical study to understand the effect of absorption on the processing of information in innovation by SMEs in the context of a developing country like Morocco.
Our results show that information networks offering new non-routine information and who are considered weak signals, contribute most to innovation in SMEs. Moreover, most SMEs have the ability to absorb information from its environment, the greater the magnitude of innovations is important. These results confirm the moderating effect of absorptive capacity in the transformation of information into innovation, and can be used to establish within SMEs a competitive intelligence system whose purpose is the collection of information and its operation. These results also emphasize the role of training of human resources as pillars of exploitation of information and its translation into innovation.
Author Keywords: networks, Absorptive capacity, Innovation, moderating variable.
Volume 8, Issue 2, September 2014, Pages 468–481
Nour-Eddine SOUSSI1 and Soumiya MEKKAOUI2
1 Sciences de gestion, École Nationale de Commerce et Gestion ENCG,Université IBN ZOHR, Agadir, Morocco
2 Sciences de gestion, École Nationale de Commerce et Gestion ENCG,Université IBN ZOHR, Agadir, Morocco
Original language: French
Copyright © 2014 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Abstract
Our research aims to explore the relationship between information sources, absorptive capacity and innovation in a sample of Moroccan SMEs in the region of Souss-Massa-Draa. Indeed, we searched through an empirical study to understand the effect of absorption on the processing of information in innovation by SMEs in the context of a developing country like Morocco.
Our results show that information networks offering new non-routine information and who are considered weak signals, contribute most to innovation in SMEs. Moreover, most SMEs have the ability to absorb information from its environment, the greater the magnitude of innovations is important. These results confirm the moderating effect of absorptive capacity in the transformation of information into innovation, and can be used to establish within SMEs a competitive intelligence system whose purpose is the collection of information and its operation. These results also emphasize the role of training of human resources as pillars of exploitation of information and its translation into innovation.
Author Keywords: networks, Absorptive capacity, Innovation, moderating variable.
Abstract: (french)
Notre recherche a pour objectif d'explorer la relation entre les sources d'information, la capacité d'absorption et l'innovation au sein d'un échantillon de PME marocaines de la région du Souss-Massa-Darâa. En effet, nous avons cherché à travers une étude empirique à appréhender l'effet de la capacité d'absorption sur la transformation de l'information en innovation par les PME dans le contexte d'un pays en voie de développement tel que le Maroc.
Nos résultats montrent que les réseaux informationnels offrant des informations nouvelles non routinières et qui sont considérés comme des signaux faibles, contribuent le plus à l'innovation dans la PME. En outre, plus la PME a la capacité d'absorber les informations émanant de son environnement, plus l'ampleur des innovations est importante. Ces résultats confirment l'effet modérateur de la capacité d'absorption dans l'opération de transformation des informations en innovation, et peuvent être exploitées pour instaurer au sein des PME un système de veille concurrentielle ayant pour finalité la collecte de l'information et son exploitation. Ces résultats permettent en outre d'insister sur le rôle de la formation des ressources humaines comme pilier de l'exploitation des informations et leur traduction en innovation.
Author Keywords: Réseaux d'information, Capacité d'absorption, Innovation, Variable modératrice.
How to Cite this Article
Nour-Eddine SOUSSI and Soumiya MEKKAOUI, “Information sources, absorptive capacity and innovation in SMEs in the region of Souss-Massa-Daraa in Morocco,” International Journal of Innovation and Applied Studies, vol. 8, no. 2, pp. 468–481, September 2014.
