Voting is the main form of political participation in democratic societies and the study of voting behavior is a highly specialized sub-field in political and social science. The study was concerned with the reasons why people vote the way they do. The main objectives of the present study were to find out the factors which affect the voting behavior & to explore the factors that constitute political affiliation in District Layyah. A sample of 160 household respondents was selected systematically from District Layyah through multistage sampling technique. Specifically explored through this study the relationship of voting behavior with education, internal changes in the party, voter's satisfaction and barbarism are those factors that had strong effect on voting decisions. More than fifty percent (55%) of the respondents vote for the candidate not for the party and (53.1%) of the voters change their behavior due to the internal changes in the party. The value of Chi-Square and Gamma showed a significant and strong association between voter satisfaction with particular political party, favor of biradrism and internal change in the party are strongly associated with voter's behavior.

Pakistan is an under developing country and it is facing the problems of globalization which are created due to global media. The present study is conducted to dig out the impact of global media of Pakistani culture with particular focus on the role of cable television in the promotion of foreign cultural trends in Pakistan. In this study it is documented that the young generation of Layyah city is extremely influenced due to cable network. To understand that what type of cultural impact have been imposed on our society by foreign TV entertainment channels. By using survey and content analysis data was collected from the target respondents. The results of the study strongly supported that foreign entertainment channels are extremely influencing the Pakistani young generation.