In this paper the process for analyzing feelings described using applications such as: Hadoop in version 2.3.2, and the facilities provided by the API (Application Programming Interface, for its acronym in English) from Twitter for extraction and information processing (Tweets) of the University of Guayaquil - Ecuador. So you can evaluate the information obtained by running different scripts, containing algorithms required for the analysis of feelings and determine if it is a positive, negative or neutral comment. Thus obtain the final result information to help determine the feelings of users of the account of the University of Guayaquil. This information is very helpful to support the decision making process.