[ Relations entre les facteurs contingents de la certification ISO 9001, la mise en œuvre du système de management de la qualité et la performance organisationnelle de l’entreprise industrielle au Maroc: Une exploration qualitative ]
Volume 29, Issue 4, July 2020, Pages 884–901
Ismail Ayyadi1 and Badia Oulhadj2
1 Doctorant en Sciences de gestion, Laboratoire de recherche en Stratégie et Management des Organisations LASMO, Université Hassan 1er, ENCG de Settat, Settat, Morocco
2 Laboratoire Stratégie et Management des Organisations (LASMO), Ecole Nationale de Commerce et de Gestion (ENCG), Université Hassan 1er, Settat, Morocco
Original language: French
Copyright © 2020 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
The contribution of ISO 9001 certification to organizational performance is a classic topic in the literature. However, they are only rare studies that have explored the relationships between contingency factors of ISO 9001 certification, effective implementation of quality management system and organizational performance in manufacturing companies. In the Moroccan context, this research problem hasn’t been previously investigated, thus, a qualitative design is adopted in order to develop a deep understanding of it. 8 semi-structured interviews were realized with quality managers operating in different branches of the industrial sector in Morocco; secondary data were also included. Unlike the traditional model of internal and external motivations for ISO 9001 certification presented by many authors, the findings reveal the following two main characters of the contingency factors of ISO 9001 certification: commercial and managerial. The themes of the contingency factors for certification that have a commercial nature don’t explain the effective implementation of quality management system, consequently, little results emerge from gaining ISO 9001 certification. But, the themes of the contingency factors for certification that have commercial and managerial natures, specifically the last one, lead to the effective implementation of quality management system, as a result, major benefits are achieved. Also, it is worth nothing that the relationships between effective implementation of quality management system and themes of organizational performance that have emerged from data analysis are both direct and indirect, which in turn arguments the importance of the managerial nature of reasons for pursuing ISO 9001 certification.
Author Keywords: Contingency factors, Quality management system implementation, Organizational performance, Manufacturing Company, Qualitative exploration.
Volume 29, Issue 4, July 2020, Pages 884–901
Ismail Ayyadi1 and Badia Oulhadj2
1 Doctorant en Sciences de gestion, Laboratoire de recherche en Stratégie et Management des Organisations LASMO, Université Hassan 1er, ENCG de Settat, Settat, Morocco
2 Laboratoire Stratégie et Management des Organisations (LASMO), Ecole Nationale de Commerce et de Gestion (ENCG), Université Hassan 1er, Settat, Morocco
Original language: French
Copyright © 2020 ISSR Journals. This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Abstract
The contribution of ISO 9001 certification to organizational performance is a classic topic in the literature. However, they are only rare studies that have explored the relationships between contingency factors of ISO 9001 certification, effective implementation of quality management system and organizational performance in manufacturing companies. In the Moroccan context, this research problem hasn’t been previously investigated, thus, a qualitative design is adopted in order to develop a deep understanding of it. 8 semi-structured interviews were realized with quality managers operating in different branches of the industrial sector in Morocco; secondary data were also included. Unlike the traditional model of internal and external motivations for ISO 9001 certification presented by many authors, the findings reveal the following two main characters of the contingency factors of ISO 9001 certification: commercial and managerial. The themes of the contingency factors for certification that have a commercial nature don’t explain the effective implementation of quality management system, consequently, little results emerge from gaining ISO 9001 certification. But, the themes of the contingency factors for certification that have commercial and managerial natures, specifically the last one, lead to the effective implementation of quality management system, as a result, major benefits are achieved. Also, it is worth nothing that the relationships between effective implementation of quality management system and themes of organizational performance that have emerged from data analysis are both direct and indirect, which in turn arguments the importance of the managerial nature of reasons for pursuing ISO 9001 certification.
Author Keywords: Contingency factors, Quality management system implementation, Organizational performance, Manufacturing Company, Qualitative exploration.
Abstract: (french)
La certification ISO 9001 et la performance organisationnelle de l’entreprise industrielle est un sujet classique de la littérature. Toutefois, l’étude des relations entre les facteurs contingents de la certification ISO 9001, la mise en œuvre du système de management de la qualité et la performance organisationnelle de l’entreprise industrielle est rarement investiguée par les chercheurs. Dans le dessein de combler cette lacune et en raison de la nouvelle perspective de recherche pour le contexte marocain, une recherche exploratoire qualitative a été mobilisée. Huit entretiens semi-directifs ont été réalisés avec des responsables qualité associés à des entreprises industrielles qui opèrent dans six branches d’activités industrielles au Maroc. Le corpus documentaire de la recherche n’a pas été limité à ces données primaires qualitatives, d’autres secondaires de même nature ont été ajoutées. L’ensemble de ces données ont reçu un traitement qualitatif via la méthode d’analyse de contenu. Les résultats de l’étude ont permis de mettre l’accent sur deux caractères des facteurs contingents de la certification ISO 9001 qui ont chacun des effets différents sur la mise en œuvre du système de management de la qualité, et par conséquent sur la performance organisationnelle de l’entreprise industrielle. Les facteurs de contingence managériaux de la certification ISO 9001, à l’encontre de ceux commerciaux, expliquent le déploiement effectif et opérationnel du système de management de la qualité au sein de l’organisation, favorisant ainsi à l’entreprise industrielle de réaliser des performances économiques et non économiques. Il est tout à fait intéressant de souligner que les relations entre le système de management de la qualité et les dimensions de la performance organisationnelle sont directes et indirectes, argumentant l’importance de l’attitude managériale de l’entreprise industrielle envers le projet de certification à la norme ISO 9001.
Author Keywords: Entreprise industrielle, Facteurs de contingence, Système de management de la qualité, Performance organisationnelle, Exploration qualitative.
How to Cite this Article
Ismail Ayyadi and Badia Oulhadj, “Relationships between contingency factors of ISO 9001 certification, quality management system implementation and organizational performance of manufacturing firms in Morocco: A qualitative exploration,” International Journal of Innovation and Applied Studies, vol. 29, no. 4, pp. 884–901, July 2020.