Laboratoire: Cultures, Représentations, Education, Didactique et Ingénierie de Formation, Faculté des Lettres et des Sciences Humaines Dhar El Mahraz, Université Sidi Mohammed Ben Abdellah, Fès, Morocco
News discourse, especially in television, is more relevant than ever in light of Information and Communication Technologies (ICT) evolutions. News television channels broadcast almost the same main information across the world. Thus, the challenge is no longer exclusively the content, but also, above all, the form of the content presented on TV screens. The information process depends both on what is said and shown and on what carries this content. In this regard, we should attempt to identify the general aesthetics of news media. To reach this goal, we should answer these questions: which discourse components appeal to the public’s sensitivity? What is the difference between « Applied Media Aesthetics » and general aesthetics of television news discourse? Throughout this article, we tried to answer the above mentioned questions in an attempt to identify the aesthetics of television news discourse.
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