Morocco’s agricultural sector, which is essential to the economy, faces major challenges such as population growth and the effects of climate change. Digitalization is a promising solution to improve productivity, optimize yields, reduce environmental impact and better manage natural resources. By integrating technologies such as precision agriculture and smart irrigation, it becomes possible to maximize efficiency while reducing the ecological footprint. Training farmers in these digital tools plays a crucial role, improving the use of inputs and promoting more efficient water management. However, access to this training remains a significant barrier, especially for small farms, which often lack the resources to benefit from these innovations. This article aims to analyze how digitalization can reconcile economic performance and sustainability in the Moroccan agricultural sector, while identifying the levers to be activated to facilitate the adoption of these technologies.
The mastery of technical and funding instrument for export plays a vital role to enhance business competitiveness and assist exporters to increase their market share, and improve their competitive position internationally. The commitment of the government, banks and insurance companies, is essential to help companies better manage the technical financing and risk hedges with their provisions.
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