Recently, relevant changes have made organizational boundaries more fluid and dynamic in response to the rapid pace of knowledge diffusion, and innovation and international competition. This helps to reconsider how to succeed with innovation. Thus, innovative companies make use of their capabilities to appropriate the economic value generated from their knowledge and innovations. Therefore, the supply of innovative products is presented as a quality standard in the race for pressing demands. It is true that a new product or process can represent the end of a series of knowledge initiatives and the beginning of a process of value creation, which, under conditions imposed by various parties, can produce efficient results in the global performance of the value chain. The present paper aims to contribute to the planning guidelines in the innovation value chain field. Therefore, it addresses the influence of the stakeholders' knowledge on the performance of innovation value chain in product development processes applied to technology-based companies. Thus, a survey was developed with experts chosen by their technical-scientific criteria and knowledge on the subject. The data were extracted by means of a judgment matrix. To reduce subjectivity in the results, the following methods were used: Law of Categorical Judgment - psychometric scaling and the Compromise Programming - multi-criteria analysis and Electre III. The data were satisfactory, validating the methodological procedures presented.